Pimp your story and make it stick

Order tickets via Eventbrite: http://www.eventbrite.com/e/pimp-your-story-and-make-it-stick-tickets-18324247317?aff=efbevent Have you ever wondered how to make your stories stick? Whether you’re pitching your startup, writing a book or promoting a new idea at work. Wouldn’t it be great if you had a way to create your content in a way that people easily understand and gets them so excited that they run off and share your story with all their friends? What if they could remember you and your mission as well as the services you offer in easy and fun ways that engage other people and help them figure out what they want and why your services are so important to them? If all of this would interest you, Pimp your Story has been waiting for you. Using a simple story telling framework that is based in cognitive science and naturally organizes information in a way that is easy to digest for people’s brains, we will take your stories and turn them from Fiat Pandas into Ferraris or from Porsches into Electric cars (depending on your distinguished taste and purpose). Sonja is a Catalyst, Executive Coach who works with global leaders and those who will be leading tomorrow. She supports individuals, organizations and nations to create narratives that reflect their values, serve their purpose and allows them to design and live into sustainable futures. Sonja holds a Masters Degree in Literature, a Bachelor in Multimedia and has had the priviledge to share her love for stories, conversations and community building with a variety of organizations like the ZKM, Center for Media Art and Technology in Karlsruhe, the Creative City Network of Canada, the World Economic Forum in Geneva and the Institute for Large Scale Innovation and EdgeMakers in San Francisco.